Welcome

What are my services?

Services

Ullrich Projects provides highly customized as well as holistic consulting, project management, marketing and operational services. As experienced managers within digital, online and entertainment environments, we work KPI-based at all times, are willing to deal with tough deadlines and are used to work within agile structures and complex brands.

Projects/Operations

We specialize in moving operations forward, as well as creating and executing projects designed to advance your KPI. We know about both, the importance of execution as well as on-time delivery, and run all our projects transparently.

Project scheduling, PMI, PMO, product management, ROI, earned value management, controlling, KPI improvement, internal communication

Marketing

It’s not about performance or brand marketing – it’s about creating a holistic marketing experience. With our wide knowledge in nearly all marketing channels, we discuss, navigate and plan campaigns for you, which will take your products to success.

Holistically planned campaigns, brand concepts, sales & monetization concepts, communication plans, business development support, product improvement concepts

Frontend-Entwicklung

Whether you want to screen your processes or create a new business or product – we provide the business case, analyze your P&L and support you in making tough decisions.

Business plan, business case, interim leadership, business analysis, restructuring, m&a support, post-merger planning

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Projects


  Loot BoyBusiness consulting, business development
  Stratosphere GamesBusiness advisory
  TeraStrategy, release planning, execution
  DrakensangAsian releases, expansion, growth, improvements
  League of Angels IIBusiness planning, release project, operations
  Runes of MagicInternational releases, monetization improvements
  EventsPlanning, execution
  Dragon's ProphetSourcing, Planning, Execution

About Daniel Ullrich

Daniel Ullrich began his career in 1999 as a Business Developer in the eSports segment. From 2004 he supported the development and marketing of OnlineWelten - one of the largest gaming portals in Europe.

Following the acquisition of OnlineWelten and restructuring of Frogster Online Gaming GmbH in 2008, he served as Director of Product Management, instrumental in the successful launch and operation of Frogster’s flagship title „Runes of Magic“. As CMO and Managing Director, apart from international licensing of new products he was also leading in several other areas including product management, marketing and monetization. In this position he was responsible, for planning strategies for the publication of TERA, RaiderZ and other titles, among other things. Following the acquisition (~ $95 M) of the Frogster Group by Gameforge AG towards the end of 2010, Ullrich was also involved as a consultant to the parent company.

In August 2012 Daniel joined Infernum as a member of the board and COO. Infernum started the development on Project Theralon and successfully released Dragon's Prophet, Brick-Force and Hazard Ops to European and North Amercian market.

Before Infernum got acquired by Gamigo AG, Ullrich joined the Bigpoint Management team as Studio Products Director and Head of Product Management. Beside the entry of Drakensang Online in the Asian markets, different marketing projects and followed by the acquisition of Bigpoint by Youzu Interactive, Ullrich rolled out Youzu’s flagship IP League of Angels 2 to western countries.

 

contact

You have questions or would like to discuss your topics?
Just send us an e-mail. We are normally answering within 24 hours.